
Welcome to Secretly Lazy
WE DISCREETLY organise the most important CELEBRATION for YOU!
We create the experience, you reap the rewards
ABOUT US
We have perfected the art of effortless thoughtfulness.
Built around the singular proposition of bestowing back upon our clients the invaluable gift of time, we have spent years mastering the delivery of bespoke experiences and granting access to the impeccably planned. Our service allows you to effortlessly look meticulous.
In an increasingly demanding world, the unrivalled one-to-one contact we offer with our experience managers ensures every surprise, gesture, and event from the simplest anniversary gift to the most complex weekend break is fulfilled with exceptional attention to detail. This lifeline provides a connection to the very best on offer, whilst maintaining your precious time.


Secretly Lazy Gifts
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Secretly Lazy Experiences

Corporate Membership
Our Network and Commitment
Our network of experts is dedicated to ensuring streamlined and comprehensive lifestyle management perfectly tailored to your relationship goals. We aim to establish a unique ecosystem of trusted advisors, allowing us to manage the fundamental demands of gifting and planning with absolute confidence. This commitment enables us to offer a complete luxury lifestyle built on thoughtful, flawless execution for your loved ones.
Our Founding Insight
From a casual chat to an innovative lifestyle solution.
The blueprint for Secretly Lazy was born from the Founder’s Pamela Philip living room conversation back in 2016. While chatting with two friends, the founder debated a universal challenge: the struggle to consistently orchestrate thoughtful gifts and experiences for their loved ones. The observation was clear – a busy life often led to last-minute scrambles and overlooked details, particularly for those with tight schedules and demanding careers.
This discussion sparked a pivotal idea. The founder envisioned a dedicated service designed for time-poor men who genuinely cared but lacked the hours for meticulous planning. The target was clear: the modern professional, ranging from lorry drivers and cab drivers to busy professionals in finance and other demanding fields. It was a recognition that genuine care often coexists with a scarcity of time. This unique concept, conceived by the founder alone over a decade ago, swiftly became the foundation for Secretly Lazy.
We create the experience | You reap the rewards!

Frequently Asked Questions
Will she ever find out I didn’t plan it?
No. Every detail is designed to look like it came directly from you. That’s our promise of discretion.
Is this just for London?
We’re London-based but serve clients across the UK and can arrange international experiences.
What types of experiences can Secretly Lazy arrange?
We specialise in high-end, personalised romantic gestures. This includes securing impossible reservations, arranging bespoke travel (private jets, luxury villas), commissioning custom gifts (jewellery, art), organising private dining experiences, and managing ongoing monthly surprises. If it's romantic and luxurious, we can handle it.
What is the difference between the Ongoing Subscription and the Exclusive Membership?
The Ongoing Subscription focuses on a regular, pre-planned calendar of gestures to ensure consistency. The Exclusive Membership offers a truly bespoke, on-demand service with a dedicated, senior concierge, priority access, and support for the most complex and international arrangements.
How is my personal information and identity protected?
Confidentiality is our highest priority. We operate under strict data protection protocols, ensuring your identity, personal details, and all arrangements remain protected at every stage. We do not use branded materials for delivery, and all communication is handled through encrypted and agreed-upon discreet channels.
Is there a minimum budget for a One-Off Experience?
Our service is tailored for the luxury market, focusing on bespoke and high-calibre experiences. While projects are quoted individually, clients should expect pricing to reflect exclusive access, meticulous planning, and the highest quality of service and goods.
How do I begin the process?
The first step is to secure your private consultation. This allows us to understand your specific needs, romantic style, and relationship profile to determine the best approach for partnering with you.
How quickly can you arrange a surprise?
How do I begin the process? The first step is to secure your private consultation. This allows us to understand your specific needs, romantic style, and relationship profile to determine the best approach for partnering with you.